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| Functionality Definition: That aspect of design that makes a product work better for its intended purpose, as opposed to making the product look better or to identifying its commercial source. Dilution Definition: A type of infringement of a trademark in which the defendant's use, while not causing likelihood of confusion, tarnishes the image or blurs the distinctiveness of the owner's mark. Trade Secret Definition: Business information that is the subject of reasonable efforts to preserve confidentiality and has value because it is not generally known in the trade. |
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